Our Blog | The Adventures of Wooly

The Adventures of Wooly: Thames Treasure Trail 2018

Updated on 30/11 2018

Seaside Walk Week is a week-long fundraising event hosted by The Family Holiday Association, to raise money for families struggling with mental illness, disability, bereavement or any number of other issues. The charity helps families who are coping with difficult situations and can’t afford a getaway, by arranging holidays for them around the UK. It’s a great cause and one which eviivo take a special interest in because of the amazing work they do and their dedication to travel as a method of recovery and recuperation.

This year, Seaside Walk Week took place from 21st to 29th July and included the Thames Treasure Trail on two evenings in London, during an extraordinary heatwave. eviivo were lucky enough to participate with a team of four plucky individuals ready for the challenge. The theme of the treasure hunt was ‘saluting the Fleet’, referring to the hidden River Fleet – the largest of London’s subterranean rivers.

Thames Treasure Trail


We met with the Family Holiday Association outside Farringdon station and were handed our list of clues by the very helpful Blue Badge Guides (aka the British Guild of Tourist Guides), who had written the treasure hunt especially for the event. The task was relatively simple – follow the clues, answer the questions, in the fastest time possible, to (hopefully) win treasure! There were eight teams in total, all competing against each other and the clock, so it wasn’t going to be a walk in the park. Wooly, our ever-present eviivo mascot, was nominated team leader and inspired our team name: Giving You The Woolies. He got a lot of attention and was happy to pose for photos with everything from statues to people and in a few precarious positions along the way!

The treasure hunt was expertly crafted to take us on a walk through Clerkenwell, to Fleet Street, then to Blackfriars and finally across the Thames, ending up at a pub on London’s Southbank.

As we hadn’t necessarily appreciated before, London is teeming with history wherever you look. There’s so much hidden (or just ignored) that makes for entertaining reading. We learned a lot of quirky facts about London and it was very enjoyable seeing a side of the city that we had never seen or noticed before. We agreed that our highlight came when pointed to the Clerk’s Well – an actual well – right by Farringdon station, which is where the name Clerkenwell came from! Other highlights included the winding alleys of Cobb’s Court and Mitre Place, the clever puns and riddles in the quiz and how surprisingly competitive we all became!

In the end, we came second – beaten by only half a point! But it was a thoroughly enjoyable evening and all profits from the Thames Treasure Trail go towards sending more struggling families away on breaks to provide some relief from life’s hardest challenges, creating memories that will last a lifetime.

So we’ll be back next year.  Maybe next time we won’t stop off for sandwiches mid-way through…

If you’d like to find out more about The Family Holiday Association or get involved in the work that they do, click here, or follow them on twitter @famholidayassoc


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