Showcase your property with quality photos

Taking a photo of a modern bedroom

“You only get one chance to make a first impression”

The photos that you use on your own site, in promotions and in listings are the first impression guests will have. You want them to look amazing and appealing, whilst giving a realistic impression of your property. After all, statistics show that good online reviews and image quality are the greatest factors that influence a potential guest’s decision about where they’re going to stay.

Hiring a professional photographer is one way to get brilliant great photos but they can be expensive. If you don’t have the budget, don’t despair, you can still produce brilliant images yourself. With our helpful tips, you’ll be able to showcase your beautiful property, whilst saving a few pounds.

Get hold of a decent camera

 Any digital camera with 12 megapixels or more is capable of producing good photos. If you’re planning on taking photos of events and promotions for social media and for your site, purchasing a camera can be a solid investment. If you just want a set of brilliant images for all of your listings, then consider renting a camera for the day. Not only is it cheaper, but it will also give you access to higher end gear that would otherwise be prohibitively expensive. 


Photos should highlight what makes your B&B so special

Showcase your property’s unique charm

Whatever it is that makes your property or its personality and character stand out, photograph it: have it front and centre! This could be anything from a beautiful front door or blooming garden, to a roaring fireplace or beautiful bed linens.  

Stage the scene

You want to show off your space, so make sure your property is clean, clear and clutter-free. A vase of fresh flowers can make the place look and feel homely and lively, whereas you could also experiment by filling your space with the things you like, in a way that seems effortless and natural.

If you know any competitors’ photos either on their website or their social media profiles that you like, why not take inspiration from the shots they’ve taken?

Don’t forget to take clean bathroom shots

A clean bathroom photo can really boost bookings

You’d be amazed at how much difference a clean bathroom photograph makes: this shot has been shown to increase online sales by as much as 30%. So take special care in taking good sparkling bathroom photos. Make the room look as bright, airy and elegant as possible. If you have some excellent towels, this is the chance to show them off! 

Getting the lighting right

Try to position yourself so the primary light source is behind you, as this will offer balanced lighting, amongst other advantages. Be careful not to cast a shadow though!

Take advantage of brilliant natural light

Use as much natural light as possible

Open the curtains to make the room look bright and open.Do not use the camera’s built-in flash, to prevent light streaks reflecting off mirrors and windows. Don’t take photos on rainy days or at night, as the low light conditions will make the shots look gloomy. For exterior shots, choose a bright day (blue skies and fluffy white clouds make for a gorgeous backdrop), but not too sunny, to avoid glare, or nearby trees or telephone poles casting dark shadows on your property.

Choose the best angles and compositions

The best way to show off a room is to shoot from a corner or doorway, and include as much of the room as possible. This provides context and makes the room look bigger. Don’t just focus on the centre of the frame, and be sure not to cut anything off at awkward angles, whilst always making sure your photos are straight and level. Try to step back to get as much detail as possible in the picture. Experiment with angles: stand up, get on your knees, and take photos from several different places, focusing on different parts of the room.

Take lots of photos: don’t be shutter-shy

Digital cameras give you the freedom to take as many photos as you want, so experiment with lots of angles and camera settings. Review the photos later and choose the ones that work best in representing your property.

Touch up the photos

After you’ve chosen your best photos, you’ll probably want to tweak them a little. Maybe your living room looks a bit dark, or your property’s exterior is framed by distracting telephone wires for example. There are many online photo editing tools that are free and easy to use, which allow you to crop and rotate your pictures, adjust brightness and contrast, and correct colours. Once you’re happy with the result, have a think about the best ways to fully utilise your awesome shots. You’ll want to host a few on your website, but you might also decide to share a couple on your social media profiles.


Showcase your property  with quality photos

What is eviivo?

eviivo is a suite of products and services, which are designed to help hotel, guest house and B&B managers run their business online in an easy and effective manner.

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