Frenchospitality is a growing hybrid accommodation business that operates across Paris, Bordeaux, Toulouse, and several other European locations. Its unique operational model spans hotels, apartments, concierge services, and co-living spaces – a luxury portfolio that covers everything from Parisian hotels to apartments in the south of France.
TECH STACK COSTS
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The challenges before eviivo
The group’s previous tech stack lacked the flexibility they needed to manage their hybrid portfolio efficiently:
- Teams juggled different systems (PMS, channel manager, CRM platform, guest communication tools), driving up costs and inefficiencies. None were equipped to manage both their hotel and vacation rental activity effectively.
- The group’s PMS tied them to a payment processor charging a hidden fees of 1-2% per card transaction, in addition to regular card fees.
- The hybrid inventory required listings on a mix of OTAs – but time-consuming, one-at-a-time onboarding and constant extranet updates made distribution inefficient.
- Teams had to toggle between extranets to manage guest communications – a sluggish, error-prone process.
- Weiss balanced the need for OTA visibility with a desire to boost direct bookings.
The solutions implemented with eviivo
In eviivo Suite™, Frenchospitality found the flexible, cost-effective solution needed to handle its diverse hybrid portfolio from one platform.
- Centralized operations: “The real gain has been replacing multiple tools – PMS, channel manager, CRM, booking engine, payment processor – with just one.” says Weiss. “For a 40-room hotel, this can represent savings of up to $9,800 per month.”
- Payment processing control: eviivo gives Frenchospitality freedom to connect to its preferred payment gateway under the business’s negotiated banking terms.
- Automated channel management: eviivo’s listing import capabilities, one-click OTA onboarding, and extensive auto-mapping of updates across channels has drastically reduced workload.
- Direct booking tools: The group uses eviivo’s multi-property booking engine to sell their rooms directly and seamlessly display all properties via a map view, grid or list view to match guest preferences. Web customization tools ensure consistent branding and the ability to offer extras, promos and discounts that encourage direct bookings.
- Streamlined guest communications: eviivo Suite’s unified AI-powered messaging allows teams to communicate with guests and manage reviews without toggling between extranets, via email, SMS, WhatsApp, and direct OTA APIs.
The results
- Tech stack costs reduced by 75%, from 4% of revenue to 1%
- 35% direct booking rate achieved across properties
- Up to 2% saved per transaction in merchant fees
Conclusion
Comparing eviivo to his previous experience, Weiss notes that “Some PMS providers come with bells and whistles but overcomplicate the basics. What hoteliers need is straightforward functionality that helps operations.” eviivo Suite has more than met the requirements!