As the joys of summer travel come to a close, we enter a whole new season for getaways — ushering in fresh opportunities to land new bookings!
Everyone adores warm weather and outdoor adventures, but who doesn’t love a crisp fall day on a weekend jaunt? Every season presents unique ways to engage would-be travelers and entice them with compelling offerings and deals.
However, you must have the right platform and tools in order to convert seasonal travelers effectively. You’ll need to: 1) gain visibility among your target seasonal travelers, 2) engage them in a convincing way, and 3) seamlessly complete the transaction in a timely manner — lest you miss out on the opportunity altogether.
Here are 3 ways you can capitalize on seasonal travel and increase bookings.
1. Engage travelers on the same platforms they’re searching.
At this exact moment, somewhere in the world, a person is searching travel sites to find their perfect vacation. Will your property show up when they enter the relevant search criteria?
With eviivo Channel Manager, we allow you to instantly connect with all the major online travel sites like Airbnb, VRBO and Expedia in a single click. There’s no paperwork and no hassle. Channel Manager puts your property in front of a global audience while giving you complete control of your pricing and policies. Best of all, you only pay when you take a booking!
Channel Manger provides the visibility you need to connect with seasonal travelers, and get your property in front of them.
2. Create dynamic promos that attract and entice.
Now that your property is reaching its target audience, it’s time to woo them! We’ve designed eviivo Promo Manager to simplify the process of creating offers and deals, so you can entice travelers to your site and convince them to convert.
It’s easy to engage seasonal travelers with Promo Manager. We guide you in running special activations on your website, as well as creating targeted promotions with unique promo codes. We also allow discount rules, which can help you boost occupancy by applying seasonal pricing.
Want to test and see what works? Try running your seasonal discounts on your own website, as well as some online booking platforms of your choosing. eviivo Promo Manager helps you attract more guests, increase loyalty and maximize those bookings!
3. Ensure transactions are instant, smooth and secure.
Without the right payment platform, you could be missing out on anywhere between 3% and 30% of sales due to erroneous card declines, non-integrated payment and more. The solution? eviivo Payment Manager!
The genius of Payment Manager lies in its automation. There’s no room for human error in retyping numbers and codes. Transactions are instant and immediately go to your bank account. Quicker payments mean increased cash flow, which gives you the ability to make informed financial decisions at all times.
Payment Manager uses fully secure online card processing, which has Level 1 PCI compliance. This means all your transactions are 100% safe and always secure. It’s the most comprehensive, hassle-free tool to help maximize earnings — saving you time and money.
So there you have it. To convert travelers this (or any) season, you need to show up on the platforms they’re searching, woo them with enticing promos, and perfect your payment processes. By using tools from eviivo, you can do all three easily and effectively. Time to seize the season, and watch the bookings roll in!
Want more tips to engage seasonal travelers? Try enticing them with stunning photography, along with delicious food and drinks.