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31 March 2017

Have your say! The marmalade takeover!

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Industry Trends

We’ve gone slightly marmalade mad in the office this month! This year we become proud sponsors of the best B&B preserve award at The World Marmalade Awards! So we went to Penrith, Cumbria to impressive Dalemain Mansion to speak to the judges before the awards to not only find out what makes an excellent marmalade but to see what these kinds of events can do to boost the tourism and businesses of the town. Find out more about the awards here.

Firstly we speak to judge Dan Leppard who is an acclaimed food writer, he tells us what to look for in an award-winning marmalade. He also tells us about the quirkiest marmalades he’s tried such as one where pork was a key ingredient, one with cranberry and horseradish, marmite marmalade, peanut marmalade, bubblegum marmalade and even treacle marmalade.

We then speak to Jane Hassell-McCosh who is the founder of the awards and owner of Dalemain House. She tells us how the awards came about as a small competition, with just a group of her friends, to the global success it is today. She also recalls a man who would never send his marmalade via post, and would come up with the most innovative ways to enter his jar – involving coach companies, and even a pair of hitchhikers.

Finally we speak to the winner of the award we sponsored – the best B&B preserve, Kate Ryder from café Alfresco  who tells us all about the inspiration behind her winning jar of ‘Dark & Stormy.’ She also tells us why she thinks it’s so important for independent accommodation to offer homemade and unique marmalades.

Listen to this month’s podcast below:

To see more of our customers stories click here.

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