Located in Winters, California, this family-owned inn has eight guest rooms and a rich history. Originally built in 1905 as a residence for priests, Pam and Eric purchased the Victorian abbey in 2017 and transformed it into a thriving bed and breakfast. Guests love starting their day with a self-serve breakfast from the fully stocked kitchen and enjoying it on the charming wraparound porch.
GROWTH
IN OTA BOOKINGS
The challenges before eviivo
Before switching systems, Pam used a different property management system (PMS) that lacked the features and OTA integrations. Her challenges included:
- Limited OTA connections, which restricted online visibility and guest review opportunities.
- Manually handling guest communications, which was extremely time-consuming.
- Regularly having to block rooms due to staffing issues.
- Lacking an effective pricing strategy to boost revenue.
The solutions implemented with eviivo
With eviivo Suite™, Pam’s inn now benefits from:
- Expanded visibility: eviivo Suite’s built-in Channel Manager connected the inn to multiple OTAs, increasing its online exposure and synchronizing updates across platforms seamlessly.
- Direct bookings growth: eviivo’s integrated booking engine and promo tools have driven commission-free bookings, enhancing revenue.
- Time-saving automation: eviivo Suite lets Pam automate and centralize guest communications, including sending check-in details, parking info, and breakfast instructions pre-stay.
- Revenue optimization: Pam uses eviivo’s pricing tools to automatically adjust room rates in response to demand, generating revenue without lifting a finger.
The results
- 119% growth in direct bookings.
- 80% YOY increase in OTA bookings.
- 24% revenue growth since switching to eviivo.
- Positive guest experiences: Improved check-in processes mean guests are leaving glowing reviews.
- Reduced labor costs: Automation tools have reduced the need for onsite staff without sacrificing service.
Conclusion
Pam credits eviivo’s support for making the transition easy: “I had questions during the transition process, and the onboarding team was right there with me the entire time.” Thanks to this ongoing partnership, Pam has grown her inn’s visibility and is able to share its unique story with an ever-expanding audience of guests looking for an idyllic small-town retreat.